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Maravai Lifesciences Cygnus Technologies

A tale of migration, innovation, and growth.

About Cygnus Technologies

Established in 1997, Cygnus Technologies is one of the leading providers of assays and services for determining and characterizing impurities in biopharmaceuticals. The company serves a number of firms pertaining to the medical, pharmaceutical, gene therapy, biotech, and other similar industries. Cygnus Technologies helps companies throughout the lifecycle of the new therapeutics; from product development to market distribution, Cygnus is involved in every step along the way. Cygnus was acquired by Maravai Lifesciences in 2016.

The Problem that Got Them Thinking

During the migration journey, a set of challenges came to light. There was no mechanism to cater to backdated orders, a critical feature for a company dealing with advanced biotech solutions. Additionally, the absence of tier/customer-based pricing, UI/UX issues, and a lengthy checkout process posed obstacles to the seamless user experience Cygnus and Maravai aspired to provide.

Leveraging Magento’s Potential

The decision to move to Magento 2 was a strategic one. The platform offered built-in features that could catapult Cygnus Technologies to new heights. The 360-search capability within the website was a game-changer, allowing users to navigate seamlessly and find relevant information with ease.

We create invaluable experiences that leave a lasting impact on your users. 

Our vision is to make your users come for more from the digital products co-created by us.

Backdated order management system

Custom Attributes: A JS tool for complex data association with products and customers.

Customer Group/Tier-Based Pricing

One Page Checkout to improve conversion rate

Region-wise Pricing and access restrictions.

Admin can specify content for searches, including FAQs, documents, products, and testimonials.

The Impact

The migration to Magento 2 proved to be a catalyst for Cygnus Technologies. Maravai Life Sciences’ strategic vision, coupled with the power of Magento’s features, propelled the online store into a new era of growth. The once-constrained platform now stood as a testament to innovation, adaptability, and the unwavering commitment to providing top-notch solutions in the world of biotechnology. The story of Cygnus Technologies became one of resilience, transformation, and the limitless possibilities that arise when challenges are met with strategic solutions.

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